Cathy E. Shore-Sirotin

Cathy Shore-Sirotin

Trademark Partner,
Advertising & Marketing Law

Scarsdale, New York
Ext: 144

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Ms. Cathy Shore-Sirotin heads the firm’s Advertising, Marketing and Promotion Law Department. She is responsible for counseling clients and reviewing their advertising, catalogs, packaging, labeling, and promotional materials, including sweepstakes, contests, coupons, and give-aways. She additionally counsels clients on trademark and copyright transactional matters, due diligence, and licensing.

Ms. Shore-Sirotin is also a member of the Litigation Department, and handles actions before the U.S. Patent and Trademark Office’s Trademark Trial and Appeal Board and in the Federal Courts.

Because of Ms. Shore-Sirotin’s extensive background as in-house counsel at several most notable companies, including News Corporation and Elizabeth Arden, and her education outside of law (M.B.A. from the Stern School of Business at New York University and B.S. from the Wharton School) she has developed a wide practice area within intellectual property law. Ms. Shore-Sirotin’s combined experience includes Advertising, Marketing & Promotion Law, Trademarks, Copyrights, Patents, Federal Litigation and Appeals, Labeling, Licensing, Unfair Competition, and Antitrust practice areas.

Ms. Shore-Sirotin was previously affiliated with Weil, Gotshal & Manges LLP and Hall, Dickler, Kent, Goldstein & Wood, LLP, and she was a judicial law clerk for the Honorable A. Andrew Hauk, U.S. District Court (C.D. Cal.). Prior to attending Law School, Ms. Shore-Sirotin worked for several years in marketing and advertising for Citicorp Credit Services, Inc., Doubleday & Company, and Campus Sportswear Company.


Advertising, Marketing, Promotion and Labeling Review and Counseling
Intellectual Property Counseling
U.S. Federal Court and Trademark Office Litigation
Acquisition IP Due Diligence
Foreign Trademark Litigation
Other Conflicts


New York State
New York
New Jersey
District of Columbia
U.S. Supreme Court
U.S. Court of Appeals, Federal Circuit
U.S. District Court, Southern, Eastern & Western Districts of New York
U.S. District Court, Central and Southern Districts of California
U.S. District Court, District of New Jersey


Fordham University School of Law, New York, NY
J.D., Doctor of Jurisprudence
Honors: Cum Laude, Dean’s List, Addison Metcalf Labor Law Award, Fordham Intellectual Property Media and Entertainment Law Journal (Editor), Moot Court Board
New York University, Stern School of Business, New York, NY
M.B.A., Masters of Business Administration (Major: Marketing)
Honors: Degree with Honors
University of Pennsylvania, The Wharton School and College of Arts and Sciences, Philadelphia, PA
B.S., Bachelor of Science in Economics (Major: Marketing)
B.A., Bachelor of Arts (Major: Psychology)
Honors: Cum Laude, Dean’s List


Co-Authored: Acquiring and Protecting Intellectual Property Rights, LexisNexis; Trademark and Copyright chapters
Author, “Antitrust and Professional Sports Eligibility Rules,” Fordham Intellectual Property Media and Entertainment Law Journal


International Trademark Association: Trademark Law Reporter, former member of Editorial Board
Westchester Women's Bar Association


Profiled in book titled: Beyond L.A. Law: Stories of People Who’ve Done Fascinating Things with a Law Degree
(Harcourt Brace)